fbpx

In this course you will learn about complete SEO Off page, On Page and Technical SEO. Trainees will be learning ways of being SEO experts and take projects from freelancing platforms and working from home as per customer’s requirements. Trainees will be able to handle complete projects. You will learn all the basic and advanced level seo factors. 

To apply for this Free Online Courses, you need to fulfill the following eligibility criteria:

  • Students belonging from any field can apply for this course.
  • Graduates or any student can apply.
  • No Age restrictions for the courses
  • Female/Male both can apply
  • Preference would be given to candidates belonging to the computer field.
  1. Off page SEO 
  2. On page SEO 
  3. Technical SEO 
  4. Google Search Console 
  5. Keyword Research

SEO Course Content

Professional SEO Course Content

  • Course Introduction
  • Introduction to SEO
  • Why every business needs SEO and how SEO can boost ROI

Keywords Research

  • What is keyword research and why is it important
  • How to identify buyer personas
  • 4 types of keywords to target and prioritize
  • ow to evaluate keyword competitiveness
  • Recommended keyword research tools to expand your keyword list
  • Advanced keyword research techniques

On Page Optimization

  • What is on-page optimization and why is it important?
  • Title tags: Best practices
  • Domain and URL: Best practices
  • Meta description: Best practices
  • SEO Competitive Analysis & Research
  • Mobile optimization and common mistakes to avoid
  • Site Audit
  • Image optimization: Best practices
  • Content creation: Best practices
  • Site architecture: Best practices
  • Design and UX: Best practices
  • Mobile optimization and common mistakes to avoid
  • Accessibility for search engine spiders

Off Page Optimization

  • Why use links?
  • Anatomy of a quality backlink
  • 3 major off-page SEO ranking factors
  • Social media signals
  • 7 effective link building strategies
  • Social Bookmarking
  • Business Directory Submissions
  • Classified Ads Posting
  • Blog Submissions
  • Web 2.0
  • Article Submissions
  • Business Profile Listings
  • Blog Comments
  • Forum
  • Info-graphic Sharing
  • Image Sharing
  • Microblogging
  • Social Sharing
  • Guest Posting
  • Search Engine Submissions
  • Private Blog Networks PBN
  • Links Wheel

Technical SEO

  • Update your page experience – core metrics

  • Crawl your site and look for any crawl errors

  •  Correctly implement all redirects with 301 redirects.

  •  Go through any 4xx and 5xx error pages to figure out where you want to  redirect    them to

  • Fix broken internal and outbound links

  • Get rid of any duplicate or thin content

  • Migrate your site to HTTPS protocol

  • Make sure your URLs have a clean structure

  • Ensure your site has an optimized XML sitemap

  • Make sure your site has an optimized robots.txt file

  • Add structured data or schema markup

  • Schema Markup Optimization

  • Canonical URLs

  • Broken Links Fix

  • Crawlability & Indexability

  • Improve Your Site Speed

Ready to join SEO workshop to enlighten your future as a SEO analyst